Most Famous Email Marketing Tools For Better Results


Email marketing has its own specific significance. It is one of the finest approaches to get in touch with clients. Almost all the businesses firms apply this marketing tool. The client’s inbox gets flooded with the emails due to this reason. Now, where everybody is trying to connect with clients, how can you assure your success of email marketing campaign?

How can you know whether your beneficiaries are taking your emails decidedly or are they getting ignored by them? These are such a various queries related to email marketing. There are various free email-marketing tools available in the online market today that could assure your success of email marketing campaign. Have a Look:

1. The Hemingway App

When it comes to copywriting we think that this app will be clearly justifiable by all which is not really the case. We think so because we are well aware of the products and talk about them every now & then. The terminology related to our item that we use in our copywriting might not be that simple to be understood by our people.

With Hemingway application, you can make your writing clear and bold. This is one great tool that lets you know when you’re using complicated & confusing words. It is a program that highlights normal text mistakes. You can use it to catch wordy sentences, adverbs, passive voice and complicated words.

Yellow highlight indicates that you want to shorten or split your sentence whereas red highlight is the indication of the overly complicated sentence that might turn your clients lost when they try to understand its meaning & the logic therein. Red highlight says you must consider editing your sentence so that “red” gets removed.

2. Mail Chimp

With more than 7 million plus users all around the world, mail-chimp stands to be one of the most used tools in the world of marketing. It gives you manage subscribers, sends emails, and track results. You get to the opportunity to perform well for the users and what doesn’t.

With MailChimp’s Forever Free plan you can send 12,000 emails a month to a list of up to 2,000 subscribers. Its robust marketing automation makes sure your emails get to the right people.

3. Litmus Scope

With this tool you can review and share desktop and mobile previews of your emails. You can create a web-based version of email (any email) via desktop & mobile previews. With it, templates, email designs can be simply shared.

4. Litmus PutsMail

This tool gives you a chance in real time your HTML emails for campaigns, newsletters, and others before sending them. Puts mail was acquired by Litmus two years back.

It allows you to paste in HTML and send an email. For those with the limited budget, Puts-mail is a great solution as it is one of the best email previewing & testing service that lets you tweak in your email before you shoot them across.

5. Foundation For Emails

Foundation for Emails by Zurb foundation is the first & most developed responsive HTML email system on the planet. It gives you a chance to create responsive HTML emails that work on any device & client, read anywhere on any device.

Not only this but also it offers 11 ultra customizable responsive HTML email templates including that for emails, e-commerce, branded transactional emails, newsletters and others.

6. Postmark Email Spam Testing Tool

As a marketer, you would have regularly seen your emails and messages getting blocked by recipients despite getting the approval or right of sending the emails to customers & subscribers.

These days spam filtering has been implemented by the email servers so that junk mail doesn’t flood their user’s inbox. Now it’s this email spam checker tool that lets you know if your email was flagged as spam, or filtered away by spam filters although yours was a legitimate one.

7. Sender Score

As its name demonstrates, this tool gives you understanding into your reputation as an email sender. Sender score is a free device of Return Path wherein it is observed if certain email senders are frequently getting unsubscribed or reported spam by the user’s recipients.

Based on this monitoring, a sender score is allocated to you, which will inform you where do you stand as an email marketer. This score keeps on changing with the response produced by your recipients and also it is dependent upon your emailing habits. According to the reports, 83% of the time an email is not conveyed to an inbox is because of the poor sender reputation.

8. Google Analytics URL Builder

With the Google Analytics URL Builder, you can easily tag URLs with custom campaign variables. That way, you can track which of your advertisements are producing the most traffic/conversions. Track your email, newsletter clicks, and traffic with this amazing tool to increase the effectiveness of your efforts.